30 October 2025
Bold Ideas, Bright Futures: Brilliance in Medical Affairs was the theme of this year’s joint Medical Affairs Professionals of Australasia (MAPA) and Medical Affairs Professional Society (MAPS) Australasia Medical Affairs Summit. The 2-day meeting was held on 24 and 25 September in Sydney, Australia, and welcomed over 300 attendees and 75 faculty members.
Top tips to better understand the accessibility needs and solutions of your audience Why consider accessibility? Without accessibility, a significant proportion of your audience will not be able to read or to understand your materials. Accessibility is particularly important for people who: aren’t familiar with digital formats speak English as a second language have a…
Three top tips for conference posters A conference poster is a fantastic means of communicating your research and showcasing your team. It also serves as a great networking tool, sparking conversations at events and encouraging feedback and follow-up discussions. But sometimes, a poster can fail to generate interest. This can be really disheartening, particularly when…
Three tips for making your communications more omnichannel We conducted a survey of the Medical Affairs community at the MAPS 2024 Americas event and discovered a common theme. We found that many Medical Affairs professionals want to think about content communication in a more omnichannel way. Here are three practical tips to help to create…
Oxford PharmaGenesis welcomes Christopher Rains on board as our first Non-Executive Director Oxford PharmaGenesis is proud to announce the appointment of Christopher Rains as our first Non-Executive Director, strengthening the Board with over 30 years of experience in the pharmaceutical industry. A former executive at Takeda, Shire and AstraZeneca, Chris brings unparalleled knowledge and expertise…
For the fourth year running, media brand Medical Marketing and Media (MM+M) has listed Oxford PharmaGenesis in its Agency 100 report – the annual definitive ‘who’s who’ ranking of the healthcare sector’s top marketing firms in North America. A key indicator of the sector’s health, the hotly anticipated report spotlights the most accomplished players in…
Author: Kate Haynes – Communications Director at Oxford PharmaGenesis At Oxford PharmaGenesis, we appreciate the importance of impact and the need for our clients to achieve it. It was therefore serendipitous that the theme of the 2024 Medical Affairs Professional Society (MAPS) European congress was ‘impact’ and how this notoriously elusive goal can be attained…
