Patient engagement in 2018

21 January 2019

The contemporary era of healthcare has seen changes in the role of the patient. It used to be that patients were perceived as passive receivers of healthcare, but this has altered; the pharmaceutical industry and healthcare professionals are increasingly giving patients a voice and a role in decisions about their healthcare. Continue reading

What does a more informed patient mean for healthcare?

18 December 2018

On 27 November 2018, members of the Oxford PharmaGenesis Patient Engagement Team were delighted to attend the annual Pharmaceutical Marketing Society meeting in London to discuss with industry, healthcare and patient organization stakeholders what a more informed patient means for healthcare. Continue reading